Why the Core77 Conference is About User Experience

On June 19th, a relatively small group of people will gather at 501 Union street in Brooklyn, NY to present and discuss ideas that are defining our modern object culture. The Core77 Conference speaker line up includes, among others, a UX lead at Google X, a wearable technology designer and a guy brazen enough to suggest that putting a floating swimming pool in the East River would be a great way to clean it up.

At first glance, this event may not look like a typical conference for an interaction designer, but at the core of each presentation, you’ll find a reverence for the human experience and the way we interact with the world around us. Each speaker is bringing their take on a problem to be solved or a possibility to realize based on current or future scenarios. At its heart, that’s what all UX and interaction designers attempt, isn’t it?

Below are a few of the presentation summaries from speakers who will be at the Core77 Conference and why these are important topics for UX designers. You can get your ticket to this event here while they’re still available (only 200 seats for sale).

The Integrated Technology Panel – Integrating Technology into our Daily Lives, at Two Levels

At the personal and global levels, Ricardo Prada, UX Lead at Google X, and Becky Stern, Director of Wearable Electronics at Adafruit Industries, will discuss the huge potential, and possible pitfalls, of seamlessly melding new technologies into our everyday experience of the world. From balloon-based Internet access and self-driving cars to DIY, wearable electronics, the integration of technology into daily life presents users with an endless amount of choices for producing optimal experiences for themselves. This presentation offers valuable insight to glean and employ in our own designs as we quickly approach greater technology saturation in our day to day lives.

Bringing Meaning to Objects Through Storytelling

In this presentation, Carla Diana, a designer, writer and educator from NYC, will discuss the power of creating playful future scenarios as a means of ushering new technologies into existence. It’s interesting to consider that the designs and technologies we create may offer little value outside the context of human acknowledgment and use, isn’t it? Carla will demonstrate this by sharing the the process of developing LEO the Maker Prince, a children’s story book and object series that illustrates potential futures for 3D printing. The story includes product designs that form the basis of the narrative and gives readers the opportunity to download and print the objects themselves. This presentation will give you perspective on unleashing new visions out into the world and what happens when you let people download and remix them.

Everybody + Pool: Dropping the World’s First Water-Filtering Floating Pool into the River OR Doing Rad Stuff Where Nobody’s Asked You To Do Rad Stuff

Improving user experience is often not about seeing what is there and altering it. It can be about imagining what isn’t there, or what couldn’t possibly be there, but making it happen anyway, to the benefit of all those who use it. That’s what Dong-Ping Wong did when he and his colleagues at Family came up with the idea to float a swimming pool in New York’s East River. Not only would this pool be a functioning swimming spot, it will actively filter and clean the water in which it sits, at an incredible rate of half a million gallons per day. This is the caliber of a far-reaching idea we all aspire to come up with. One that improves a very personal experience (“I hate traveling all the way to the beach during the summer to cool off”) and tackles an environmental issue at the same time. Perhaps Dong’s presentation will inspire equally impactful experience solutions in your own work?

The Core77 Conference will be a small, but content-heavy event worth the time and investment for any designer who wants to raise his or her work up a level. If thought-provocation and informed inspiration are your thing, this event is for you.

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