Steph Hay – Content-first User Experience

[ Transcript Available ] In traditional website design and development it’s common to start with the design and add your content later in the process. You may even use “lorem ipsum” as a placeholder to know where the content eventually needs to live. This causes the content creator to craft words to fit the design instead of building a design to fit the content. Without the right content your users will likely have a lackluster experience no matter how good-looking the design. Steph Hay is an advocate for a content-first approach. She believes it’s important to start with a simple document with all of the content that will be used to communicate with the user. By starting with a document, in plain language, as opposed to a wireframe or comp, all the stakeholders can have an informed discussion. No one needs to be educated on what they are looking at. Starting with the content helps focus the message you’re delivering to your users. When you build the design out from there, you can more easily determine where the appropriate places are for each type of communication. The site map and hierarchy are born out of the real content that will exist in the final product. You end up with a more cohesive and clear experience. Attend a daylong workshop with Steph at UI19 Steph’s UI19 workshop, Content-First UX Design, in Boston October 27 will show how to create more compelling products by first mapping the conversation you want to have with customers, then designing around it. Register with promotion code STEPHCAST and get $300 off the current conference price....

Marc Stickdorn – Service Design Thinking

[ Transcript Available ] In the realm of user experience, disciplines and titles can take on different meanings. Determining buzzword jargon from actual, useful distinctions and processes is sometimes a bit tricky. The term Service Design has been with us for a while now. Some see it as just plain, good UX. Marc Stickdorn sees it as more than that. Marc sees service design as less of a new discipline and more a combination of previously disconnected disciplines. The collaboration of various people in the organization from developers to businesspeople is required when developing and then launching a service. He admits that if you’ve been practicing good UX, then you’re already in pretty decent shape. You possess many of the tools put to use in service design. One of the most important aspects of service design is connecting the touchpoints. Services nowadays are inherently cross-channel, and even more, expected to be. This requires research that goes beyond just the UI and the users’ context. Attend a daylong workshop with Marc at UI19 Marc’s UI19 workshop, Service Design: Creating Delightful Cross-Channel Experiences, in Boston October 27 will show how to create a cohesive customer experience by expanding beyond digital and designing for every customer touch point. Register with promotion code MARCCAST and get $300 off the current conference price. Explore Marc’s workshop   Recorded: May, 2014 [ Subscribe to our podcast via ?This link will launch the iTunes application.] [ Subscribe with other podcast applications.] Full Transcript. Jared Spool: Hello, everyone. You are listening to yet another episode of the SpoolCast. Today, we have Marc Stickdorn, who is co-author and...

UIEtips: Becoming a UX Unicorn in 5 Easy Steps

Lately there’s all this talk of UX unicorns. Have you found them? Are you trying to nurture them? Are you hoping to be one? Research shows there’s a strong correlation between UX Unicorns and the UX skills they acquire and hone.  Read about the five ways you can become a UX unicorn. Here’s an excerpt from the article: We call them unicorns because they are supposed to be mythical creatures-something that doesn’t exist in the real world. That’s how the nickname came about. Yet, over the past couple of years, we’ve started meeting people who fit the description of a UX unicorn. They are very real and they are amongst us. We know because we’ve met and studied several dozen of these multi-skilled designers over the past two years. Where do you begin to develop these skills? Well, one resource is UIE’s All You Can Learn, a library of all things UX. Just create your account, and over 160 seminars will be at your fingertips. Read the article Becoming a UX Unicorn in 5 Easy Steps. How do you branch out beyond your existing core skills? Tell us about it...

Information Wayfinding, Part 3: Designing for Wayfinding

By Tyler Tate Published: March 10, 2014 “How can we make ever-growing volumes of information accessible and useful to people without overwhelming them?” How can we make ever-growing volumes of information accessible and useful to people without overwhelming them? That is the question I want to consider in this third and final installment of my series on information wayfinding. In Part 1, I argued that we must move beyond thinking of information architecture as designing wayfinding for a book of pages and, instead, think in terms of a spatial environment. In Part 2, I compared interacting with information to the process of finding one’s way through a city, then defined three elements of the information environment, shown in Figure 1: districts, layers, and...

Stephanie Lemieux – Using Taxonomy to Manage Content Sprawl

[ Transcript Available ] Ultimately, your content is the reason users visit your site. Taxonomy can build a structure underneath that content, making it much more dynamic. By employing a layer of taxonomy, your CMS can better understand the relationships between the content. This allows you to easily surface related content, dynamically display bits of information, and improve your users’ experience. Stephanie Lemieux discusses her approach to taxonomy in her virtual seminar, Managing Content Sprawl. In it she shows how to bake taxonomy into your content model and information architecture. During the live seminar, the audience had a bunch of great questions for Stephanie. She joins Adam Churchill for this podcast to answer some of those questions. When you start a taxonomy, how do you deal with legacy content? Are there tools available to make this process easier? Is there an open source CMS that supports hierarchical taxonomies? How do you do dynamic pages in SharePoint? Are there drawbacks or limitations to using a taxonomy? Recorded: February, 2014 [ Subscribe to our podcast via ?This link will launch the iTunes application.] [ Subscribe with other podcast applications.] Full Transcript. Adam Churchill: Welcome everyone to another edition of the SpoolCast. Last month Stephanie Lemieux joined us to present her virtual seminar, “Managing Content Sprawl.” Stephanie’s seminar along with over 120 others that teach the tools and techniques that you need to create great design is now part of the UIE User Experience Training Library, something we’re calling UIEs All You Can Learn. In this seminar, Stephanie explains that information architecture is more than just navigation or structure. It’s how your...