UX Week 2014 Keynote Josh Clark on the Future of Digital Product Design

Josh Clark’s particular mix of practical realism and thoughtful reflection is an ideal match for UX Week. Josh is the author of the book Tapworthy: Designing Great iPhone Apps, and frequently gives workshops and talks at conferences around the world. In this interview, Josh and I talk about the current trends in digital product design, and where those trends might be heading. Jesse James Garrett: Josh, tell me a little bit about how you got to where you are and how your work has evolved in recent years. Josh Clark: My career path naturally didn’t begin with internet technology or mobile or multi-device stuff. It’s funny. I have a 14-year-old daughter, and when I was her age, the stuff that we do now didn’t even exist. Which makes me wonder, when she is my age, what new things are going to exist that don’t now. But I started out as a storyteller, which is very much still what I think I do now. I began as a journalist, as a documentary producer for public television. One of the great things about that was learning how to tell a formal linear story in dramatic terms. But then the Internet burst on the scene, and all of a sudden, there was this really accessible new form of storytelling, very democratic in terms of access, where the rules hadn’t yet been decided, they were very much evolving. So I really jumped in with both feet. I do think we are storytellers; we craft and shape and mold stories and behaviors. I think that those stories have grown especially personal as our devices...