Hints and tips

UX learnings from Base38

Best Practices for Medical App Development Go Beyond Standard UX

October 27, 2014

Mobile healthcare app development poses a set of challenges very different from mainstream apps. Not only is security an area that requires a considerable attention, compliance with regulatory standards is also absolutely crucial. Here are things app developers should pay close attention to during the development process.

1. Focus

A successful mobile medical application should be able to demonstrate clinical benefits and offer real value to its users—whether they are patients, healthcare practitioners, or both. Using medical apps for routine self-monitoring and feedback is a cost-efficient strategy for self-management. The app should have only those functions and features relevant to its audience. Therefore, it is extremely important to understand and master the needs of all relevant stakeholders, read more
By Mithun Sridharan


UIEtips: Hiring a UX Pro – 4 Techniques from Smart Teams

In this week’s UIEtips, we reprint an article. In it, I share ideas on how to hire the best UX professional. I also make the case that hiring the right person is the most important factor to a UX team’s success. Here’s an excerpt from the article: Hiring is not a natural process. It needs […]

UX as the New SEO: an interview with Marianne Sweeny

October 21, 2014

A deep passion for technology, accompanied by a complete ineptitude at programming, brought Marianne Sweeny to search engine optimization while studying Information Science at the University of Washington. She considers herself a Search Information Architect with a focus on human factors as well as system functionality.

Sweeny joined Portent Inc as SR Search Strategist in 2012 where she focuses on the user experience factors of SEO for client sites. Previously, as Director of Search Services at Ascentium, she designed a search practice that brought a strategic approach to search optimization. In 2004, she co-founded Microsoft Information Architects, a 300 member, company-wide, cross-discipline community that continues to evangelize the best practices of IA within Microsoft.

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By Jason Gillard


Designing for Dyslexia (Part 1)

As designers, we think daily about the challenges our users may face, and choose the right best practices and patterns to help them. This week, UX designer Andrew Zusman introduces us to a unique challenge faced by dyslexics around the world: the challenge of not recognizing the patterns that seem so obvious to many of us.

The UX Booth Newsletter

Each week we wrap up our articles and best finds from across the web. We would love to have the chance to share that with you. Please enter your email below to subscribe. Subscribe Subscriber Goodies We put together a few freebies for our subscribers. In your first email you’ll receive the following: 15% off […]

Aviva Rosenstein – Working with UX in an Agile Environment

Integrating UX into an Agile workflow has historically been a bit of a challenge. This could be due to a general lack of communication with the development team, or not feeling like the proper time or value is given to UX within the organization. Through her research, Aviva Rosenstein discovered that many problems people were having are commonplace. Additionally, she found that others had actually already worked out solutions to some of these.

Web 2.0, Web 3.0, and the Internet of Things

The internet has become an integrated, seamless, and often invisible part of our everyday lives. Some see this connection as a way to a brighter future, while others have trepidations. The only thing that seems certain is that the Internet is going to be very different from what it has been and from what we might even be able to imagine. This week, Kim Morrow explores some of the recent Internet buzzwords (Web 2.0, Web 3.0, and the Internet of Things), tries to explain what they are, and highlights recent articles that discuss how these technologies have affected us and how they may affect us in the future.

Whitney Quesenbery and Joe O’Connor – Accessible WordPress

WordPress powers over 25 million sites with more than 14 billion pages viewed each month, making it one of the most popular web publishing platforms. Imagine if every one of those sites was accessible. Joe O’Connor has been a leader in making that happen, through the WordPress accessibility team which works from the inside to make WordPress into a web publishing platform for everyone.

Why Even Print Projects Need UX

October 7, 2014

For a long time it seems like we’ve argued that the old art-and-copy agency teams of the past need an injection of UX. We’ve seen UX become recognized and valued across digital projects, but the inclination is to dismiss experience design considerations when it comes to more traditional things like print projects and packaging. The case for UX in print and packaging may seem like a stretch when considered without context, but I think a couple of anecdotal stories will illustrate the need.

Irrelevance Can Be Costly

I sat in on a recent call that went over a brochure design with a few international clients. While the clients on the call commended the prose and art presented in the brochure piece, a larger more fundamental criticism threatened to derail a good bit of work that had already been done—pointing to the need for UX representation on the project. The…read more
By Tom Schneider


Guerrilla Research Tactics and Tools

As UX practitioners, we know the value of user research, and understand that ‘failing to plan is planning to fail’. Quite often though, our budgets or timescales fall far shorter than our aspirations. UX Designer Chris Myhill explains how real data can still guide decision making when traditional research methods are off the table.

Balancing Product UX and Lean Execution :Dealing with these competing priorities at each stage of product development

September 22, 2014

What matters more: killer UX that makes people want to use your product, or shipping the things people want quickly and staking down a huge share of the market? If the UX is bad, people won’t want to use it. On the other hand, if someone else gets it there first, people are happy to use what is available and help to improve it with feedback as it grows. People have been struggling with these opposing interests long enough that we thought it important to outline a better way to think about the problem, depending on what stage your company is in.

It’s important to remember that this is only a framework and that your actual course of action will be as personal as your business and products. But if you’re simply trying to “wedge in” design excellence while rushing your product to market, then you’re already on the wrong path.

Competing Priorities: Experience vs. Execution


UX is absolutely…read more
By Chris Bank


Breaking the Constraints

We all come up against constraints in our work. The question Marli Mesibov asks us this week is: which constraints should we work around, and which ones should we challenge?

Three Things I’ve Realized about UX While Riding My Bike to Work

September 8, 2014

As I approach my 30s, I’m trying to integrate new habits into my life. Luckily, I live in New York City, where potential new habits wait around every street corner. One of the newest habits I’ve picked up is biking to work on a regular basis, which has now become my main method of transportation around the city.

I get to work 15 minutes faster, avoid the overly cramped subways, and enjoy the city scenery while feeling the rush of wind on my face. Now that I am an experienced biker, there is something exhilarating about having free range to zip around the city wherever I want. However, in the beginning, this freedom was not something I took advantage of or even wanted. At first, I was completely focused on the rules of the road while riding because I had to be. I was dealing with a lot of new variables I hadn’t thought about or experienced before…read more
By Andres Bohorquez


About Me

Accomplished, self-reliant creative industry ninja for well over a decade, with a solid knowledge and insight to a wide range of web/UX and creative skills. I have high expectations for the results of my labour. I am confident in my ability to produce, and while I prepare for the worst, I do the work necessary to tilt the odds so that the best will happen. Lifelong design & media industry geek. Ardent traveller. Relentless optimist. Fanatical gamer.

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