Top Ten Automotive UX Successes

May 21, 2014A recent survey by Cisco suggests that automotive UX is lagging behind the technological desires of vehicle owners, but there have been some well-designed successes in the past couple of decades.I haven’t tested every single one of these with each OEM’s (that’s Original Equipment Manufacturer) target customers to see if, in true user-centered design fashion, they have met the needs of their customers (although I have for some). These rankings are based upon informed, heuristic analysis rather than comparative data. They are weighted first and foremost by simplicity of usage, then by frequency of use, safety-related impact, and the costs (both in opportunity and financial) to enjoy the benefits. So without further ado, here are my top ten automotive UX successes....read more By Steve Tengler...