Insight led ideas
Commercial success depends on understanding the customer and designing experiences that inspire them, entertain them or simply make their lives that much easier.
User-centric design
We combine usability design (often referred to as interaction design, experience design, IA, usability, UI or UX) with the dark art of PET (Persuasion, Emotion & Trust).
Agile production
To maximise our output, I use a combination of Agile and Scrum methodologies.
Ongoing learning and optimisation
Continual learning underpins our agency, and the end result is all about amazing user experiences
Recent Posts
NUX Manchester – 4th August – UX is everyone’s responsibility
The next NUX Manchester event is taking place on Monday 4th August and will be in the usual place at the Code Computerlove office in City Centre Manchester. Start time is 7pm. UX IS EVERYONE’S RESPONSIBILITY with Tom Bradley (BBC Future Media) Tom is interested in helping teams solve problems or try new things using […]
Reusing cases across different widgets and events in Axure RP Pro
During our Axure training courses, delegates often ask if it is possible to reuse cases across different events and widgets. In this article, we show how to define a library of sub-routines in Axure that can be reused by exploiting Axure’s Dynamic Pane…
Mercedes-Benz Unveils Self-Driving ‘Future Truck’ on Germany’s Autobahn
If the idea of a self-driving car strikes you as just another intriguing future tech trend that may never make it to the mainstream, put that thought out of your mind — the latest from Mercedes-Benz indicates that self-driving autos are here to stay
Daimler, the parent company of Mercedes-Benz, unveiled a demonstration video of its Mercedes-Benz Future Truck 2025 on Friday, showing the vehicle driving on its own at high speeds on Germany’s autobahn
Using a system the company calls the Highway Pilot, the human driver is able to switch control of the truck to the vehicle’s embedded system and ride hands-free as a passenger Read more…
More about Cars, Robots, Auto, Future Tech, and Autonomous Car
The Finger Your Phone Can’t Live Without (It’s Not Your Thumb)
The pinky is unquestionably the forgotten finger, often considered a mere accessory in a lineup of more valuable digits. If you had to say goodbye to an appendage, the pinky is an easy sell
But there’s far more to the pinky besides looking refined wh…
Collective #123
Smarty Pins * Intense Images * Google I/O 2014 Videos * Flat Star Wars Icons * Select or Die * Devicons * deb.js * simpl.info
Apple Snags Luxury Watchmaker Exec Ahead of Rumored iWatch Launch
Apple has dropped just about all pretense as to whether or not it’s working on a smartwatch by hiring one of the most high-profile executives in the luxury watch industry.
“Our sales director left yesterday because he took a contract from Apple to la…
Usability Tip: Interfaces Need Rhythm
July 3, 2014
The overall presentation of a site must be clean and professional in order to gain user’s trust. Consistent and easy-to-use interfaces help users concentrate on the content and flow through the rhythm of browsing. In e-commerce, when that rhythm stops due to any uncertainties, it can deter users who will in turn defer back to in-store or phone help—or give up on a business transaction all together.
I recently made an in-store purchase at Old Navy and opened up a credit card there. My store experience was very good; I was greeted by friendly face who told me all about the current sales and took me through a speedy card application process.
That experience was quickly uprooted and…read more
By Tammy Guy
Android L Is a Game Changer for Developers
In our latest Ask a Dev video, Android engineer Justin Holmes discusses the big changes that have come with Google’s Android L announcement at last week’s Google I/O.
The newest version of Android, codenamed Android L for now, will bring developers 5,000 new APIs, a new application runtime, 64-bit support and Material Design.
Material Design is an entirely new design language for phones, tablet, and the web. It cements Google’s focus on cross-platform design, which allows for more consistent user experiences.
And for times when you need a little extra juice, the Android L release also introduces Project Volta, which improves battery life and adds a battery-saving mode. Read more…
More about Tech, Apps Software, Dev Design, Gadgets, and Ask A Dev
Keele
Responsive one pager for Canadian digital agency ‘Keele’. Responsive text on mobile is a bit small and perhaps the overall design could breath a bit more.
2013 on Ustream
Excellent load transitions and parallax scrolling as you navigate through this 2013 annual report for UStream. The statistics are presented well, not to mention they are impressive themselves. The ‘Tech Insights’ section is quite unique with it’s lef…
Imagining a New Way to Read, One 3D-Printed Book at a Time
Blind and visually impaired children will now be able to experience classic picture books like Goodnight Moon and Harold and the Purple Crayon with the help of 3D printing technology.
Researchers at the University of Colorado have created a new proje…
You Can Actually Play Tetris on This T-Shirt
Some computer games fade into the history books of technology. Then there are games like Tetris, which endure for decades, defying advancements in computer graphics and processor speeds to gain new players every year.
To celebrate the 30th anniversa…